HELLO, MY NAME IS MARIA CLARA
I create memorable designs that deliver a friendly and efficiently experience for users, using visual concepts with purpose and with a curious eye for strategy and processes.
my journey
I have always enjoyed transforming how something is perceived and experienced.
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I began my journey in a multidisciplinary course that combined Arts, Design, Cinema, and Fashion. This experience nurtured my passion for selecting references and developing projects with an eye for different contexts and scenarios.
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Since then, I have worked in branding, visual identity, creative planning, social media, editorials, online & printed materials, packaging, and for over three years, I have been specializing in UX/UI and digital products.
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I believe that good design starts with purpose and a well-defined strategy. For this reason, I also have a curious approach to processes, data, and information architecture, which can deliver significant benefits in digital experiences.